CASES FROM BUSINESS PRACTICE
Why can a multi-billion merger founder on cultural differences? Why does a talented employee strike their manager as lacking initiative? We examine real business situations and show the role intercultural differences play in them.
2026/10/28
When the Boss Gets Too Friendly: Good or Bad? Why did two managers decide to quit after spending the weekend with their boss?
An American executive running a factory in Mexico invites two of his key managers to spend the weekend at his home, hoping to get to know them better and strengthen their working relationships. But shortly afterward, he discovers that both have decided to resign.
Why did a well-intentioned gesture have such unexpected consequences? Why can an approach that builds trust between leaders and employees in one culture undermine a leader’s authority in another?
Check yourself before you sit down at the negotiating table
WHO THIS PROJECT IS FOR
Students
and educators
For those interested in the topic of cross-cultural differences
Read Ask a Question
Personnel of organizations
For those involved in the development of cooperation programs with foreign countries
Read Ask a QuestionFREQUENTLY ASKED QUESTIONS
During the greeting
In a number of cultures a firm Russian handshake is not accepted, for example, in India and Iraq. How should you greet your partner?
When contacting
It can be difficult to determine where on a business card is the first name and last name, and when it is possible to switch to "you".
Giving a business card
What language should the business card be in? What is important to remember when passing it on?
Starting conversation
What topics are considered dangerous? And what is the best way to engage in conversation?
Manners
Pauses in conversation, loud expressive speech, violent gesticulation? What is common in my partner's culture?
The answers to these and many other questions can be found on this site:
- business etiquette — in the intercultural navigator
- business practice — in-depth country information Order
- business situations, problematic issues — trainings, consultations Order
ARTICLES ON BUSINESS CULTURE
Why are decisions made quickly in some cultures and over weeks in others? What lies behind a partner's silence — or their unexpected “yes”? Our articles offer observations and practical advice for working with foreign partners.
2024/06/17
French vs Austrian
I am going to post info about different cultures. I hope it will be interesting AND useful, as many of you are already working with partners, suppliers and colleagues from different countries. If you have any specific questions about how to deal with in this or that cross-cultural situation, please let me know. I will try to help.
Let's start with Europe...
Check yourself before you sit down at the negotiating table
Consultation Request
Contact us if you have any questions, can't find the right training or need more information.
Message